Screen+Shot+2020-04-17+at+7.31.29+PM.jpg

Hands with life

How could a release from NASA become a worldwide meme and still help to sell a new mobile phone? Welcome aboard to this case.

 
 

Hands with life

Fullsix Portugal, Havas Group

There are many people thinking that old hands can’t contribute to society. By connecting nice old ladies, a Shopping Center Brand and incredible costumers we have proven otherwise.

 

Media Awareness:

Click on the logo to read the news

 

Photo Gallery:

 

CREATIVES

Chief Executive Officer at Fullsix Portugal: Filipa Caldeira
Associate Creative Director: Pedro Magalhães
Social Media: Sílvia Carapeto
Motion Designer: Sara Spinne, João Costa
Art Director: Inês de Freitas, Teresa Archer
Copywriter: Fernando Aguiar, Ricardo Carvalho

AWARDS

Effectiveness Awards: Silver in the “Low Budget” category. 
Effectiveness Awards: Silver in the “Strength of good” category.