Fernando Aguiar / Copywriter
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Kia Vibe

During the lockdown period, all Kia dealers in Portugal were forced to close their doors. Therefore, we created this campaign to encourage the use of Kia Vibe, the online dealer of Kia, where the consumer could buy his car without leaving home through a Virtual Buying Experience.

 
 

Kia - Kia Vibe virtual dealer

Legendary, Portugal

During the lockdown period, all Kia dealers in Portugal were forced to close their doors. Therefore, we created this campaign to encourage the use of Kia Vibe, the online dealer of Kia, where the consumer could buy his car without leaving home through a Virtual Buying Experience.

CREATIVES

Chief Executive Officer at Legendary: Hugo Pinto
Creative Director: Inês Félix
Art Director: David Capelas
Copywriter: Fernando Aguiar